How the system generated value across lifecycle stages
Campaign Generated
$0
New enrollments from capacity campaigns
Retention Recovered
$0
Saved from payment/attendance churn
Promotion Expansion
$0
Revenue growth from level upgrades
Optimization Engine Performance
Success rates and ROI across all automated systems
Trials Booked0
Enrollments0
Success Rate0%
Attempts0
Recovered0
Success Rate0%
Attendance RecoveryBuilding
Attempts0
Returned0
Success Rate0%
Notifications0
Upgraded0
Success Rate0%
Variant Winners — Messaging Psychology
What messaging works best across lifecycle stages
Lifecycle Conversion Funnel
Journey from lead to retained athlete
Leads → Trials%
leads → trials completed
Trials → Enrollments%
trials → enrolled
Enrollments → Promotions%
enrolled → promoted
Promotions → Retained 60d%
promoted → retained 60d
System efficiency and cost per outcome